How apps know us better than we do and influence our decisions
Explaining the Homo Metricus: someone who understands themselves based on scores in appsPhoto by Will Truettner on UnsplashWhen I go cycling, my family asks how many kilometres I’ve covered. When I come back from a football match, the first question I hear is whether I scored. Or even better/worse, how many goals I scored. The answer is usually 0. People also ask me constantly what my running pace is. It seems that my workout life has been turned into data.Sports activities are not the only domain to have become metrified. Productivity may be tracked in Jira, Duolingo streaks must be maintained at all costs, and 10,000 steps per day is an objective for many people. I have friends who say things like, ‘let’s exit the metro one station early, I need a handful more steps.’Ironically (or not), I kinda like numbers. Knowing how far I have cycled, seeing my average speed, or how much power...
Topics: UX Research
Entities: UX ResearchTarget